West Virginia tourism obtains rights to use a John Denver song for its marketing campaign

Published on : Saturday, November 4, 2017

West Virginia tourismThe West Virginia Tourism Office said that it has obtained rights to use the song “Take Me Home, Country Roads” in its marketing campaign and it will commence this week.

 
Made famous by John Denver, the song calls the mountain state “almost heaven.” It has almost been an unofficial West Virginia anthem since its 1971 release and was named an official state song in 2014.

 
Fans sing this song during West Virginia University home football games.

 
The tourism office says that the song will be made the centrepiece of a major ad campaign next year. According to National Public Radio, Denver first heard the incomplete song in the Washington, D.C., apartment of songwriter Bill Danoff and his girlfriend and writing partner, Taffy Nivert. They finished it and recorded it together months later in New York City.

Tags:

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 02 WTM London 2018
  • 09 ttfotm 2018
  • 12 plannersxtraordinaire 2018
  • 13 aite 2018
  • 13 TTWarsaw 2018
  • 14 hmisummit 2018
  • 14 SATTE 2019
  • 16 EMITT 2019
  • 18 hospitalityqatar 18
  • 20 CITE_TTW 2018
  • 30 PATA

TRAVEL INDUSTRY EVENTS

Get our toolbar!
Review www.travelandtourworld.com on alexa.com