Friday, September 14, 2018
International buyers and safari tour operators who went on a familiarization tour of the country’s major resorts after the Sanganai/Hlanganani World Travel Expo have urged the government to address currency and pricing issues for attracting more tourists.
Zimbabwe’s premier annual tourism and travel fair, which is organized by the Zimbabwe Tourism Authority (ZTA), was held in Bulawayo from September 6 to 8.
The ZTA took several buyers and tour operators to key resort areas such as Victoria Falls, Hwange National Park and Matopos after the fair ended.
Zimbabwe is currently facing crippling cash shortages while businesses have turned to the black market, resulting in regular price increases. Zimbabwe has been asked to join the Rand Monetary Union to lessen cash shortages and forex challenges.
Patrick Maina Kamanga, the managing director of Kenya’s Dean Travel Centre Limited said if supported in a good way, tourism has the potential to change Zimbabwe’s economy.
Zimbabwean government needs to be careful with tourism and give the industry support.
Tags: Zimbabwe government
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