Swarupa Barua & Aneesh Dasgupta

In an interactive session with Apratim Ghoshal, Editor, Travel And Tour World, at FITUR 2023, Swarupa Barua, Deputy Director of Tourism, Department of Tourism, Government of West Bengal and Aneesh Dasgupta, IAS, Under Secretary & OSD to Chief Secretary, Government of West Bengal shares their plans about promoting the beautiful east Indian state of West Bengal as a tourist destination in the global market.

FITUR 2023: Talks with Swarupa Barua and Aneesh Dasgupta, Government of West Bengal


Welcome to Travel And Tour World YouTube Channel, your daily news source in the travel trade industry. In this video, you can see West Bengal Tourism and its presence in the international travel trade fair- FITUR 2023. From tranquil beach resorts to majestic Himalayan peaks, West Bengal has something for everyone. In this video, we’ll explore the highlights of West Bengal to help you prepare for your upcoming journeys.

West Bengal is the fourth most populous state in India. As the homeland of millions of people, it is the leading contributor to India’s GDP. West Bengal has been an attractive destination for travellers for centuries, with its holy rivers and exotic wildlife.

Its vibrant culture, beautiful nature, and educational centres have made it one of the most sought-after tourist destinations in India.

The capital city of West Bengal is Kolkata. Known as the ‘City of Joy’, it is noted as one of the places to visit before you die. Tourists flock to Kolkata to soak in the colonial architecture and experience the unique festivals. The city is lined with temples, parks, gardens, and authentic food. The second largest city of West Bengal is Darjeeling. Located in the picturesque foothills of the Himalayas, it features tea plantations, monasteries, and majestic views of the mountains. For adventure-seekers, the Sunderbans provide a magnificent experience. A UNESCO world heritage site, it comprises of various kinds of wildlife and zigzag river flows that offer a beautiful boat ride.

West Bengal Tourism is taking part in the upcoming international travel trade fair. During the trade fair, West Bengal Tourism aims to highlight the wonderful range of destinations and activities in the state for global tourists. On display will be photographs and videos of the main attractions, along with brochures and literature to help guide tourists. Tour operators from the state will be present at various booths to answer questions and provide advice.

West Bengal is rich in culture, known for its local festivals and handicrafts. Some of the cultural locations you must visit are the iconic Sunderbans, the largest delta in the world, and the Darjeeling Hill Station. Not to be missed when in West Bengal are two of the eight World UNESCO Heritage Sites, the Buddhist Monuments and Kolkata’s own oasis Rajbari, formerly known as Victoria Memorial.

Modern attractions like malls, restaurants and resorts are abundant here. Visitors can visit book fairs and meet some of the country’s great authors at the International Kolkata Book Fair or take part in traditional ceremonies at the Rash Mela. Hang out with the locals at Sunday Markets or take a ride through the Tea Gardens of Darjeeling and Dooars.

West Bengal has plenty to offer for thrill-seekers and nature-lovers. Cycling is a popular sport here, and cycling competitions are held in Kolkata and Siliguri every year. For an exciting experience, you can try river rafting in the Teesta and Murti rivers, and rock climbing in the Himalayas. Adventure and amusement parks are also available in Kolkata.

The traditional Bengali cuisine is the number 1 attraction when it comes to West Bengal. From street foods like jhalmuri, fuchka and puchka, to the acclaimed sweets like rosogolla, kheer and bati, you’re sure to find something to satisfy your taste buds. Chai-drinkers can try the famous bharer cha and hindo-drinkers can enjoy the thandiya and meetha chai!

If you want to experience the best of West Bengal, be sure to check out the upcoming international travel trade fair- @ITBBerlin.

From city tours, wildlife safaris, to relaxing beach retreats, West Bengal has something in store for everyone. Be sure to make the most of your trip and enjoy the mesmerizing trip to West Bengal.



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