4th INSTO meeting held in Madrid to collate experiences gathered at destination level

Published on : Friday, October 25, 2019

More than 100 experts participated in the global annual meeting organised by the World Tourism Organisation’s (UNWTO) International Network of Sustainable Tourism Observatories (INSTO) here, gathering observatories from all around the world as well as other stakeholders from the public, private and academia to discuss the latest experiences in monitoring tourism impacts at destination level through traditional and non-traditional data sources.


UNWTO hosted the global INSTO meeting at its headquarters for the fourth time, offering the participants a diverse programme including the traditional mentoring breakfast for new and interested destinations, keynotes on different topics such as Location Intelligence, Composite Indexes, Resource Management and Dynamic Flow Analytics.


Observatories and industry experts shared latest techniques and experiences with the measurement of the mandatory issue areas (local satisfaction with tourism, destination economic benefits, employment, tourism seasonality, energy and water management, sewage management, solid waste management, governance) as well as the measurement of CO2 emissions and accessibility at destination level.


With the recognition of the Thompson Okanagan Tourism Observatory (BC, Canada) during the meeting, a total of five new destinations joined the INSTO network in 2019: the Navarre Tourism Observatory (Spain), the Tourism Observatory of the City of Buenos Aires (Argentina), The Antigua Guatemala Sustainable Tourism Observatory (Guatemala), the Australia’s South West Tourism Observatory (Australia) and the Thompson Okanagan Tourism Observatory (Canada).


Glenn Mandziuk, President and Chief Executive Officer, Thompson Okanagan Tourism Region said: “We are honoured to be selected as Canada’s first destination to join a network of leading organisations from around the world as part of the UNWTO’s INSTO program that will help us share, measure, and understand the economic, social and cultural implications of tourism. We believe this important announcement continues to showcase our Region’s strong commitment to developing tourism in responsible and sustainable manner.”


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