Published on : Tuesday, July 16, 2019
The Tourism Ministry of Israel released the results of its annual Inbound Tourism Survey, which stated that last year, 93% of tourists ranked their visit in the “good to excellent” category, and tourism brought in almost 21 billion shekels into the country, excluding flights.
The survey further stated that 53.2% of tourists said that their views on Israel changed for the better upon their visit to the country, while 41% said that their views did not change and 1.5% said their view changed for the worst.
Tourism Minister Yariv Levin said, “The year 2018 was a record year for incoming tourism to Israel, with more than 4 million tourists. The constant increase in incoming tourism is a result of the ministry’s new marketing strategy, and we are seeing a continuation of this upward momentum in 2019.”
Tel Aviv Port was ranked the best maintained site in the country by 31.3% of the tourists, while Masada was second with 26.2% and the Tel Aviv Museum of Art ranked third with 21.1%.
Jerusalem is the most visited city, with 77.5% of the tourists in the country visiting the capital. Tel Aviv bagged the second place with 67.4%, followed by the Dead Sea area (48%) and Tiberias (36.2%).
The Western Wall is the most visited site, with 71.6% of tourists visiting there. Next was the Church of the Holy Sepulchre visited by 52.2% of tourists, and 50.1% visited Old Jaffa, and Via Dolorosa in fourth place with 47.4%.