A robust plan for the future of travel industry

Friday, February 4, 2022

U.S. Travel Association President and CEO Roger Dow delivered an assessment and vision for the U.S. travel industry at the association’s annual State of the Travel Industry address on Wednesday.

Dow said that they should not singularly view the pandemic as a setback but as an opportunity to reimagine this industry to be stronger than before.

Dow acknowledged short-term priorities that Congress and the Biden administration should act immediately upon to ensure an even recovery for all sectors of travel, while also mapping out a plan that looks beyond the pandemic to return the industry to growth and increase competitiveness for decades to come.

U.S. Travel Association Executive Vice President of Public Affairs and Policy Tori Emerson Barnes joined Dow and offered remarks on the future of a rapidly evolving travel industry.

U.S. Travel Association National Chair Christine Duffy, President of Carnival Cruise Line, also spoke during the address and praised Dow’s 17-year leadership at the association.

Dow and Barnes highlighted the five key areas of focus that will drive the association and the broader travel industry in the months and years ahead:

Workforce

Facilitation and security

The future of travel mobility

Sustainability

Diversity, equity and inclusion

Dow also thanked U.S. Travel’s industry partners for their close collaboration throughout the pandemic, which strengthened and positioned the industry for future growth.

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