Adelaide to host workshop & talk regarding art, culture and tourism

Saturday, August 3, 2019

When academia and industry meets together, several bright ideas and co-operations can get generated to share knowledge and expertise. The Centre of Tourism & Leisure Management (CTLM) of the University of South Australia partnered with the Tourism Industry Council of South Australian (TiCSA) for deliver a successful, interactive and edutainment industry workshop and networking event on “Art, Culture and Tourism: building the nexus for sustainable tourism growth”.

Shaun de Bruyn (Chief Executive Officer, TiCSA) has been quite helpful and played an instrumental role in building industry collaborations with academia. This would be the second year that TicSA collaborates with CTLM to generate an excellent industry event.

Professor Marianna Sigala (Director of the CTLM, University of South Australia, UniSA) emphasized that for the University of South Australia, tourism research and education has constantly been a priority with a mindset to produce cutting-edge research with end-user impact and graduates ready to address industry challenges. Few recent attainments stresses the commitment of UniSA to tourism, education and research: based on the 2019 Global Ranking of Academic Subjects (GRAS) (produced by the Shanghai Ranking’s Academic Ranking of World Universities, ARWU), the Hospitality and Tourism Management programme of the UniSA Business School grabbed the 21st position in the world (climbing up from the 25th international position in 2018) and 4th in Australia.

Also, UniSA increased its ERA ranking (Australian Research Council) for tourism research from a 3 star (2018) to a 4 star (2019). “This outstanding performance is a great recognition and award for the hard work and research commitment of the CTLM members”, Professor Marianna Sigala.

Over 100 tourism professionals as well as researchers took part in the event, which was arranged at the University of South Australia, Adelaide, on the 25th July 2019. The event had 11 academic and professional speakers, all international experts in their field. The workshop targeted to examine the way to set up healthy synergies between art, culture and tourism for driving sustainable tourism development. Attaining sustainability via art, culture and events is significant these days keeping in mind the rising concerns and problems of overtourism, climate change, loss of authenticity and commercialization of culture, the necessity to put up creativity into destination and contribute to all stakeholders’ financial but also socio-cultural well-being.

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