ATM Virtual to be launched in June to Middle East hospitality community

Thursday, May 7, 2020

Arabian Travel Market has announced the launch of ATM Virtual, a three-day event that will take place from June 1st-3rd.

 ATM Virtual, a three-day event will start from June 1st-3rd, which seeks to underscore a commitment to deliver positive business and networking opportunities to the travel and tourism community in the Middle East.

 Amid the Covid-19 global health pandemic the main focus will be on emerging trends, opportunities, and the challenges which are directly impacting the tourism industry.

Danielle Curtis, exhibition director Middle East, Arabian Travel Market, said that their debut virtual event provides them with an  opportunity to work closely with the ATM community and ensure they  can support the travel and tourism industry in rebounding as quickly and efficiently as possible.

He said that they will address the impact the global health pandemic has had on the travel and tourism industry and discuss a road map to recovery, identifying the trends shaping the future of the industry and the ‘new normal’ that lies ahead.

ATM Virtual will take place over three days and will feature comprehensive webinars, live conference sessions, roundtables, speed networking events, one-to-one meetings, as well as facilitating new connections and offering a wide range of online business opportunities.

 There will be four live high-level sessions each day and industry experts will address a range of topics including tourism strategies for the future. The hotel landscape in a post-Covid-19 world, the resilience of the travel industry, exploring emerging travel technology and sustainability trends will also be  among the key topics to be discussed.

Communicating and Building Confidence Now and The Hotel landscape in a post-Covid-19 world will be discussed on the first day of the virtual event.

Virtual ATM China Forum and Networking sessions as well as Bouncing Back: Tourism Strategies for the Future, and Catapulting Resilience Through Technology and Analytics will be discussed on Day 2.

The third day will see the event concluding with the International Travel Investment Conference.

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