The babymoon boom on rise in Scotland

Thursday, July 11, 2019

Babymoon is sweeping Scotland for expectant first-time parents. Babymoon is a combination of baby shower and a honeymoon. Cottages & Castles  has noted a marked increase in this market segment with an increase in the number of people booking small cosy cottages and romantic getaways. It is Scotland’s longest established self-catering agency.

The agency’s social media research also highlights this growing trend with online searches and direct babymoon enquiries on the up and the #babymoon attracting over 736,000 results on Instagram alone. Cottages & Castles’ The Old Larder is nestled in the wonderful Glen Estate, Peeblesshire.

Jemima Kirkwood, social media manager of Cottages & Castles, said that they have noticed an emerging trend for couples keen to enjoy some quiet time before their little bump. With more education around parenthood, this is no surprise. Babymoon is emerging trend for couples keen to enjoy some quiet time.

They have really special places to offer a relaxing short break in some of Scotland’s most beautiful and peaceful settings, allowing some much-needed rest and relaxation before the sleepless nights take hold.

Scotland remains a top choice for people choosing to holiday at home. Customers booking properties through Cottages & Castles during 2018 were primarily from within Scotland at 55 per cent, with 40 per cent of staycationers coming from the rest of the UK and overseas visitors accounting for 5 per cent of bookings.

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