Published on : Wednesday, November 6, 2019
Brazil is coming up as an alternative for generating new tourism businesses in 2020, in terms of attracting foreign visitors. The exchange rate situation, the recovery of the economy and new products and services are factors fortifying the tourism sector.
According to the World Economic Forum, Brazil is number one in natural attractions and eighth in cultural ones, with a lot of potential to be untapped. Few destinations have a lot to offer for tourists.
Data from the Ministry of Tourism says that about 6.6 million foreigners visited Brazil last year, all of them respectively from South America (61.2%), Europe (22.1%) and North America (10.4%). Foreign spending represented US$ 6 billion in the Brazilian economy.
The airline segment has also played a leading role in changes, increasing connectivity between countries and supply of seats.
The tourism sector already accounts for 65.4% of non-resident tourist access, followed by land (31.5%). There are 255k seats in direct international flights to Brazil per week. Brazil also attracts low cost investments. In March, Norwegian commenced flights from London to Rio de Janeiro. Already in October, FlyBondi started with flights connecting Argentina to Rio de Janeiro and, in December, the company will also serve Florianópolis.