Byron Shire Businesses Take the Spotlight at 2025 NSW Tourism Awards, Showcasing Excellence in Sustainability and Innovation in Australia

Published on December 9, 2025

Byron Shire has once again proven its position as a leader in the tourism industry, with local businesses receiving multiple accolades at the prestigious 2025 NSW Tourism Awards. These awards recognize the innovation, creativity, and resilience of the region’s tourism operators, celebrating the diverse range of experiences that Byron Shire offers to visitors from near and far.

Five local tourism operators stood out among the best in the state, each showcasing exceptional efforts in their respective categories. Their success underscores the growing reputation of Byron Shire as a hub for sustainable and innovative tourism.

Byron Shire Mayor, Sarah Ndiaye, expressed pride in the achievements of the local businesses, highlighting how these awards reflect the values-driven, sustainable, and creative approaches that are shaping the region’s visitor economy. Ndiaye noted that the ongoing collaboration between local businesses and action groups is key to creating unique and immersive experiences for visitors, deeply rooted in the Shire’s landscapes, culture, and stories.

Vision Walks – Eco Tours: A Double Victory

Among the standout performers at the awards was Vision Walks – Eco Tours, which secured two prestigious gold awards in the Ecotourism and Tour & Transport Operators categories. This remarkable achievement highlights the company’s dedication to sustainable and eco-friendly tourism practices, positioning them as leaders in the ecotourism sector.

As a result of their success, Vision Walks will represent New South Wales in the Australian Tourism Awards in March 2026. Mayor Ndiaye extended her congratulations to the team, wishing them continued success as they carry the state’s flag on the national stage.

The recognition of Vision Walks reflects the strong commitment of Byron Shire businesses to creating tourism experiences that are not only environmentally responsible but also offer visitors authentic connections with the natural world.

Other Notable Winners from Byron Shire

Byron Shire’s tourism industry was well-represented across a range of categories at the 2025 NSW Tourism Awards, with several other local businesses receiving recognition for their contributions to the sector. These businesses have exemplified the spirit of Byron Shire, which is known for its innovation, creativity, and sustainable approach to tourism.

• Adventure Tourism: Soul Surf School, which took home the bronze award in this highly competitive category, continues to inspire and educate visitors through its adventurous surf lessons. Known for its commitment to the environment and delivering top-notch experiences, Soul Surf School remains a favorite among tourists seeking to connect with the region’s world-renowned surf culture.
• Hosted Accommodation: The Health Lodge, another notable winner from the region, earned the bronze award in this category. This award-winning accommodation provider is dedicated to promoting wellness and relaxation, offering visitors a tranquil retreat that aligns with Byron Shire’s ethos of health and mindfulness.
• Major Festivals & Events: Bluesfest Byron Bay, one of the Shire’s most beloved cultural events, received the bronze award in the Major Festivals & Events category. With its diverse lineup of international and local musical talent, Bluesfest continues to draw large crowds, adding to the Shire’s reputation as a hub for arts and culture.
• Tourist Attractions: Crystal Castle & Shambhala Gardens earned a silver award in the Tourist Attractions category. Known for its stunning gardens, tranquil environment, and spiritual offerings, Crystal Castle has become a must-visit destination for those seeking a serene escape amidst nature.

Supporting Innovation and Sustainability in Tourism

The recognition of these businesses at the 2025 NSW Tourism Awards underscores the ongoing commitment of Byron Shire to promoting innovation, sustainability, and cultural respect in tourism. Through the collaboration between the Shire’s businesses and local action groups, unique tourism experiences continue to evolve, welcoming visitors to enjoy the diverse offerings of the region.

Mayor Ndiaye also pointed to the adoption of the Byron Shire Economic Strategy 2025-2035, which strengthens the commitment to supporting innovation in the region. This strategy provides a clear framework to nurture local businesses, enhance the visitor economy, and protect the environment that makes Byron Shire so special.

The ongoing efforts to balance growth with environmental preservation ensure that Byron Shire remains a leading destination for responsible tourism. As the region continues to evolve, it remains dedicated to creating a welcoming, inclusive, and sustainable tourism model that benefits both residents and visitors.

A Bright Future for Byron Shire’s Tourism Sector

The success of Byron Shire businesses at the 2025 NSW Tourism Awards not only highlights the creativity and excellence of the region’s tourism operators but also signals a bright future for the Shire’s tourism sector. As the region continues to grow as a major tourism destination, it remains dedicated to providing visitors with high-quality, meaningful experiences that align with its values of sustainability, inclusivity, and creativity.

The recognition at the NSW Tourism Awards serves as a testament to the strength and resilience of the Shire’s tourism industry, which has thrived despite the challenges of recent years. As Byron Shire continues to attract both domestic and international visitors, its tourism operators are poised to lead the way in offering innovative and sustainable travel experiences.

[Image Credit: Byron Shire Council]