Monday, November 8, 2021
While South Africa adjusted its Coronavirus risk strategy to Level One, three bold Cape Town partners took matters into their own hands for a tourism recovery to support their businesses and the widespread Cape Town and South African tourism sector.
The leader of the delegation – Johan van Schalkwyk from the Aquila Collection said, “While we saw substantial support from Russia over the last three months, our data furthermore indicated a notable increase in enquiries and visitation from Ukraine to our Cape Town Big 5 safari properties and therefore we decided to strike while the iron is hot and plan an in destination activation using Kyiv as the hub to make sure Cape Town – and our tourism businesses – are top of mind for travellers in the immediate post traumatic period of the pandemic.”
Heidi Wahl from First Diamond in the Cape Town CBD said, “Ukrainian families and visitors were frequenting their studio and supporting the recovery effort over the last 3 months and we were excited to partner and collaborate to infiltrate a new and inspiring market.”
The Cape Town office of Turkish Airlines joined the enterprise to support a recovery to South Africa and Cape Town.
The group of Cape Town businesses brought heads together and decided to promote the Mother City and South Africa for propelling their business strategies.
Heidi Wahl recommended that “every global traveller to South Africa should invest in a dream time piece of local exquisite jewellery to remember their experience by buying the best diamonds available globally – in the heart of Cape Town.”
