Charlestowne Hotels Introduces Six New F&B Concepts

Wednesday, July 28, 2021

Charlestowne Hotels, the innovative, full-service hospitality management company, emerges as a leader in the food and beverage space with the debut of six new concepts this year, including the company’s first standalone bar and restaurant.

Since January, Charlestowne has opened four successful hotel F&B operations, including Anvil + Ax at Hotel Morgan (Morgantown, WV), Famille at Origin Hotel Westminster (Westminster, CO), Front & Main at the Lockwood Hotel (Waterville, ME) and NOVO at Wild Rice Retreat (Bayfield, WI). Charlestowne’s fully integrated food and beverage team leads all front and back-of-house operations for every restaurant it manages, including concept development, branding, menu ideation, staff hiring and training, and design consultation.

Each restaurant opening has been met with praise by guests and locals, driving robust reservations and foot traffic during a particularly challenging time for the hospitality industry. Since opening in March, over 60% of Origin Hotel Westminster’s total revenue has come from food and beverage alone. Further, restaurant reservations at Front & Main, which opened its doors in advance of the Lockwood Hotel, are fully booked nearly every day of the week.

“Charlestowne’s success in restaurant concept development is supported by our community-centric approach. We observe the local landscape and design our culinary concepts to fill gaps in the market,” says Anthony Langan, corporate director of food and beverage at Charlestowne Hotels. “We never add a restaurant simply to check a box. For us, it’s all about what we can create that will inject more color, energy, and hometown pride into the neighborhood.”

Later this year, Charlestowne Hotels will celebrate a monumental moment in its 40-year history: the opening of Gingerline, its first F&B standalone restaurant concept outside a hotel property. Located on Market Street in the heart of Charleston, SC, the bar and restaurant will feature lively cocktails and coastal cooking. In addition to its central location, it is also steps away from two of Charlestowne’s flagship hotels: The Spectator and The French Quarter Inn, giving it a continuous source of foot traffic from two of the most highly awarded hotels in the country.

In addition to Gingerline, Charlestowne is set to open a sophisticated, garden-inspired bar & lounge at The Loutrel (Charleston, SC) later this year, with additional restaurant concepts already in the pipeline for 2022. The company is quickly signing new partners as they build their reputation as a premier food and beverage operator.

Charlestowne currently manages more than three dozen food and beverage outlets, ranging from coffee shops and delis to rooftop bars and full-service restaurants. Within the past six months alone, Charlestowne’s newest restaurants have experienced almost instantaneous success, further establishing food and beverage as one of the management company’s core pillars. Looking ahead, Charlestowne aims to use these F&B concepts to establish higher ADR and elevate operations and guest services through a range of new capabilities, culinary-focused hotel programming experiences and bookable packages.

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