Club Melbourne Ambassadors secured 144 events for Melbourne valued at $910 million

Tuesday, March 26, 2019

14 Club Melbourne Ambassadors secured nine international conferences in 2018 which added an estimated U.S. dollars 95 million to the economy of Victoria. It delivered 63,700 delegate days. They were awarded at the Program’s annual awards ceremony, held at Melbourne Convention and Exhibition Centre (MCEC).

Since its inception in 2005, Club Melbourne Ambassadors have helped secure 144 events for Melbourne, contributing over $910 million in economic impact.

CEO Karen Bolinger, CEO,  Melbourne Convention Bureau (MCB) commented: “It is thanks to our genuine collaborative effort that we benefit from the Club Melbourne Ambassadors great minds – by working together in a true partnership to showcase why Melbourne is the premier destination in the Asia Pacific for Association events.”

Melbourne Convention and Exhibition Trust Chairman, John Brumby AO acknowledged the significant contribution Ambassadors made through volunteering both their time and expertise to the Program.

He added: “Our industry looks to Melbourne and this Program as a true success story in the benefit it provides to Victoria – over $910 million and counting. We’re incredibly excited by the future and the opportunity to really innovate in this space.”

He feels that at MCEC, that it is their responsibility to proactively develop and invest in new event ideas to attract new business to Melbourne. The Club Melbourne Ambassadors are executing this responsibility perfectly.

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