Colorado summer tourism gets back on its feet

Monday, September 6, 2021

The summer tourism season of Colorado attracted many leisure travelers who are based outside the state via automobile, airplane or train.

However, the officials of tourism industry claim that it won’t fully get well until and unless business travelers’ returns and gathering and congregation restrictions are lifted completely, allowing for the large business conventions to take place once again.

To quote Colorado Tourism Office Director Timothy Wolfe, “While tourism is recovering well, we are far from the high of 2019. July travel spending shows the first positive travel spending gains since February 2020, up 1%.”

Before the pandemic close down travel sector and damage the tourism industry in 2020, Colorado witnessed a record 86.9 million visitors, a rise of 2% from the year before.

That same year, visitors spent $2.4 billion; it was up 7.3% year-over-year. That was well above the national average increase of 4.3%, according to the tourism office.

As we are yet to receive the data from summer tourism season, Wolfe predicted the numbers would be much better.
“We are optimistic about a strong summer tourism season when full data is available, despite the uncertainty surrounding the Delta variant. Colorado remains a popular destination for those looking for socially distanced activities and travel, something that is synonymous with Colorado’s great outdoors,” he said.

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