COVID-19 harshly impacted Chinese New Year

 Tuesday, March 2, 2021 

Favorite

A recent research undertaken by ForwardKeys has revealed that domestic air travel in China during New Year Golden Week was 69 per cent down on the equivalent period in 2019, when travel was at normal, pre-pandemic levels. The period, which ran from February 11–17 this year, is one of the busiest in the year for Chinese travellers.


Domestic travel during the fortnight before, which is traditionally a busy period for Chinese people returning home to spend the holiday with their families, was 62 per cent down. Looking at the different destinations within China, Sanya proved to be the most resilient in terms of tourism numbers, receiving 66 per cent as many visitors as it did in 2019.


Zhengzhou, the capital of Henan province was the second most resilient destination, receiving 41 per cent as many travellers as it did in 2019. Shenzhen, another shopping hotspot and the city which links Hong Kong to mainland China, was in third place. By comparison, domestic travel to China’s two most important cities, Beijing and Shanghai, suffered badly, owing to the small COVID outbreaks and associated travel restrictions.


Northern destinations, well-known for winter sports, also fared badly, due to a resurgence of COVID-19 this winter. While the drop in travel was extremely severe, it was not as bad as had been expected just eight days earlier, when bookings for Golden Week travel were 85 per cent behind where they were at the equivalent point in 2019, according to reports.


A sudden surge in last-minute bookings was prompted by announcements from several local authorities that travel restrictions were being eased. Olivier Ponti, Vice President, insights, ForwardKeys, said in a statement that the Chinese New Year has been dreadful from a travel perspective. He mentioned that excluding Sanya, no major destination in China managed to get close to half the number of domestic visitors it received in 2019; and only four major destinations managed to reach two fifths.


He also said that the situation could have been much worse had it not been for a surge in last minute bookings, owing to a loosening of travel restrictions. He stated that the Chinese domestic aviation market has been incredibly volatile; and that volatility has been driven in one direction by a powerful pent-up demand to travel and in the other by resurgences of COVID-19 and the imposition of travel restrictions.

He added that at the beginning of September, with COVID-19 seemingly eradicated from China, domestic aviation returned to pre-pandemic levels; however, the recent modest outbreaks have hit Chinese New Year travel. He informed that as China cleared all high and medium-risk areas on February 22, it meant that the latest COVID-19 outbreak has been contained, and it can be believed that considerable pent-up demand will be released in the spring, especially during the Labour Day holiday in May.

« Back to Page

Related Posts

PARTNERS

Subscribe to our Newsletter

I want to receive travel news and trade event update from Travel And Tour World. I have read Travel And Tour World's Privacy Notice.