Despite reopening, Japan fails to lure tourists

Saturday, July 23, 2022

In order to revive tourism, Japan has reopened its borders for tourists for the first time following a two-year hiatus in the wake of pandemic-related travel restrictions.

Adhering to the Covid-19 protocols, Japan shut down its borders and implemented travel restrictions to contain the spread of the cases of corona virus infection. In June, Japan thought about reopening its borders and accepting tourists from around the world. If compared to the number of travelers visiting Japan in June 2019, there is a decline of 96 per cent.

1,47,000 tourists visited in May compared to a total of 1,20,400 foreign entrants. With the aim of attracting more tourists, Japan doubled the limit of entry to 20,000 visitors in June. Nevertheless, the statistics do not signify any category or kind of visitors and their purpose. This is an indicator that Japan’s tourism is not improving in spite of travel becoming cheaper.

Tourists entering Japan have to stringently stick to the travel rules. It comprises obligatory face masks, checking temperature continuously, and adhering to the tour instructions. Tourists would stand the possibility of getting thrown out if they are caught without masks. All these rules are expected to create pressure on tourists and make them feel uncomfortable. Hence, stringent rules are one of the reasons why travelers are evading visiting Japan. These rulebooks are making traveling to Japan wearisome, and failing to appeal to tourism.

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