Due to overtourism, Dutch Tourism Board has stopped highlighting its popular areas!

Published on : Friday, May 10, 2019

There are several amazing things to explore in this world and we wish to be in all of those places. However, overtourism is impacting on both urban and natural areas than ever.


New Zealand is introducing visitor fees to keep up with growing crowds to protect its natural beauty. These famous destinations that have been compelled to close down as a result of the impact of travelers (well that and a Justin Bieber music video).


As the job of the tourism board is to characteristically attract visitors to their destination, at times they might have done their jobs too well, and have to shift their priorities accordingly.


Currently, Netherlands is in a position where mo’ tourists equal mo’ problems, and some of the preferred attractions like its tulip fields are getting packed down by visitors. The country is all set to grow its international tourists by 50% by 2030, and local organizations have to accommodate these numbers.


The Dutch Tourism Board in response has promised to manage its tourism better. The board will not be aggressively promoting its sought-after attractions. As an alternative, it will be encouraging visitors to spread out throughout the country.


Amsterdam alone witnesses 14 million visitors every year, and has developed crafty strategies to cope with the masses. As per The Independent, these strategies are like displaying a live feed of line ups to the most popular attractions, or rebranding places outside of the city to attract tourists such as Zandvoort Beach’s name change to “Amsterdam Beach.”

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