Published on November 29, 2025

To improve visitor engagement and extend visitors’ stays in the Angkor Archaeological Park, the APSARA National Authority (ANA) in Cambodia is launching a number of innovative new tourism initiatives. In addition to supporting the Royal Government of Cambodia’s long-term tourism development strategy for Siem Reap, which runs from 2021 to 2035, this initiative is a part of a larger effort to improve the overall tourism experience. These initiatives seek to maintain the historical integrity of the Angkor region while offering tourists a richer, more immersive experience as Cambodia’s tourism industry recovers.
One of the primary developments in the pipeline is the introduction of new cycling routes designed to expand how tourists explore the ancient temples and surrounding areas. These routes will complement the existing paths and offer a more sustainable and adventurous way to experience Angkor’s lesser-known cultural sites. The newly proposed routes are expected to lead visitors to remote gems like Phnom Bok Temple and Leak Neang Temple, which are rich in cultural and historical significance.
Advertisement
This initiative is being undertaken with the goal of providing tourists with a deeper connection to the region’s rural communities, including the local populations of Run Ta Ek commune, located in Run Ta Ek Techo Sen City. By including more off-the-beaten-path attractions in the tourism experience, the APSARA National Authority hopes to disperse visitor traffic more evenly across the region, thereby promoting sustainable tourism while enhancing visitors’ immersion in Cambodia’s rich history and vibrant culture.
In addition to cycling routes, other significant upgrades to the Angkor Park are underway. New sightseeing routes are being prepared, particularly around Phnom Bok and the Trapeang Chambok temple areas. These projects are designed to improve access and ease of navigation, ensuring that visitors can explore these remarkable sites without unnecessary barriers.
Furthermore, infrastructure improvements are being implemented across several temple sites. Enhanced directional signage, along with informative displays, will make it easier for visitors to explore the temples independently. The new displays will provide key historical and cultural insights, which will help tourists understand the significance of each site even without the need for a guide. This approach is designed to enrich the visitor experience by allowing tourists to uncover the hidden stories and deeper meanings of the temples, making their visits more engaging and educational.
The efforts being made by the APSARA National Authority are not only focused on enriching the visitor experience but also on fostering sustainable tourism practices. The promotion of cycling as an alternative mode of transport aligns with global trends towards eco-tourism and sustainable travel. By encouraging visitors to cycle, the initiative reduces the carbon footprint associated with traditional tourist transport methods. Additionally, the promotion of rural areas and local communities as part of the tourist experience helps distribute economic benefits more evenly across the region, supporting local businesses and creating jobs for residents of surrounding villages.
Advertisement
By focusing on sustainable infrastructure and cultural preservation, the APSARA National Authority is positioning Cambodia as a forward-thinking destination that respects its heritage while embracing modern tourism trends. These initiatives align with the Cambodian government’s vision for Siem Reap, which aims to preserve the Angkor Archaeological Park’s UNESCO World Heritage status while offering visitors a well-rounded, educational, and immersive experience.
One of the most striking aspects of the new tourism strategy is the strong focus on community integration. The new cycling routes and sightseeing initiatives will connect visitors not only with ancient temples but also with the daily lives of the local communities. This development will give tourists a unique opportunity to engage with the local culture, fostering greater appreciation for the people who call this region home.
Run Ta Ek commune, for instance, will benefit directly from the tourism initiative, as the newly established cycling paths will increase foot traffic to the area. This will open up new opportunities for local businesses, including small shops, local artisans, and food vendors. The cultural exchange between tourists and locals will undoubtedly enrich both groups and provide a more authentic experience for travelers, who will leave Cambodia with not just memories of temples but also insights into the lifestyles and traditions of the Cambodian people.
The tourism development plans by the APSARA National Authority come at a time when global travel is witnessing an increasing demand for responsible and heritage-conscious tourism. The efforts to improve infrastructure and add new routes while keeping the focus on cultural and environmental preservation reflect a commitment to balancing modern tourism needs with the safeguarding of Cambodia’s precious heritage. The Angkor Archaeological Park, home to some of the most iconic temples in the world, including Angkor Wat, Bayon, and Ta Prohm, remains one of the most significant cultural and historical sites in Southeast Asia.
As these initiatives unfold, they provide a glimpse into how Cambodia is taking a proactive approach to tourism management—creating a model of sustainable tourism development that can be replicated in other regions worldwide.
The Department of Tourism Development and Culture and the APSARA National Authority are working together to provide Cambodia with a more immersive, ethical, and community-focused tourism experience at the Angkor Archaeological Park. In addition to extending visitors’ stays, these strategic initiatives—which range from bike routes to infrastructure upgrades—will enhance their comprehension and appreciation of one of the most historically significant locations on earth. When these projects are completed, they will surely strengthen Cambodia’s standing as a top international travel destination and benefit both visitors and the local communities that host them.
Advertisement
Saturday, November 29, 2025
Saturday, November 29, 2025
Saturday, November 29, 2025
Saturday, November 29, 2025
Saturday, November 29, 2025
Saturday, November 29, 2025
Saturday, November 29, 2025