Digitalization and sustainability are key for smart tourism: Silvia Avilés Giraud

 Wednesday, November 9, 2022 


TIS2022 has recognized the initiatives and projects that are committed to innovation, digitalization and sustainability in the tourism sector. In an exclusive interaction with our editor, Silvia Avilés Giraud, Tourism Innovation Summit Event Director & CMO at NEBEXT shares her opinion on how technology, KPIs, social feedback, sustainability are reshaping the global hospitality, MICE and travel industry.

She also shares how knowledge sharing is helping the travel industry to grow. She showed how TIS – Tourism Innovation Summit 2022 is working relentlessly to promote sustainability, technology and digitalization in the tourism sector.

TIS – Tourism Innovation Summit 2022 points of technology, digitalization, and sustainability with great success this year. A total of 6,167 congress participants of 38 nationalities, most of them C-Level executives from the sector, have met in Seville, Spain to find answers to the technological innovation needs of their businesses. These figures consolidate this forum and Seville as a benchmark in international tourism innovation.

TIS – Tourism Innovation Summit 2022 welcomed more than 427 international experts, representatives of the public administration and companies that are redesigning the travel, technology, hospitality and MICE sector through the application of new mode of technologies.

An agenda of TIS – Tourism Innovation Summit 2022 covered with more than 190 hours of conferences in which tourism leaders discussed their current challenges and presented success stories that can guide the future of the industry.

In addition, there were 182 leading travel technology firms such as Accenture, Amadeus, CaixaBank, City Sightseeing Worldwide, The Data Appeal Company, EY, Mabrian, MasterCard, Telefónica Empresas, Convertix, Keytel and PastView showcased the latest solutions in Artificial Intelligence, Cloud, Cybersecurity, Big Data & Analytics, Marketing Automation, contactless technology and Predictive Analytics, among others, to drive growth in the tourism sector.

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