First international tourism and security summit to take place in Jerusalem in October

Tuesday, September 25, 2018

The First International Tourism and Security Summit will take place in Jerusalem from October 7-9, in order to provide practical tools for managing global tourism in a time when bad news can fly across the world at the click of a button affecting travel plans of millions of people.

 
Although the main topic of the summit will be developing, maintaining and promoting tourism in spite of terror attacks, the techniques discussed will also be applicable to other crises that hit the news, like natural disasters instead of man-made ones.

 
This summit is a joint venture of the Ministry for Jerusalem Affairs and Heritage, Ministry of Tourism, the Jerusalem Development Authority (JDA) and the Israel Incoming Tourism Operators Association.

 
Israel in general, and Jerusalem in particular, have been a witness to many terror attacks, and yet the country keeps breaking its previous annual record of incoming tourists.

 
The tourism officials in Israel are of the opinion that they have changed their strategy to target individuals, hiring local representatives for Jerusalem in various European countries – and now beginning in China – to know about clients, what interests or affects them most. When someone is looking for an urban tourism experience, then Jerusalem will be a great option in the same line like Berlin, Rome, Prague and other cities.

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