Published on December 24, 2025

In an exciting development for the Caribbean tourism scene, Hilton has announced a major expansion of its luxury portfolio in the Turks & Caicos Islands. The renowned hotel brand has signed an agreement to debut a new luxury property under its exclusive LXR Hotels & Resorts brand, located in the picturesque Grace Bay area. The hotel, named AMARIS Grace Bay, is set to open in 2028, offering travelers an unparalleled luxury experience. This announcement reinforces Hilton’s strategic commitment to accelerating growth in high-demand luxury markets across the Caribbean and Latin America, further cementing the region’s status as a global luxury destination.
The AMARIS Grace Bay hotel will feature a total of 170 rooms, including suites and one-to-four-bedroom branded residences, ideal for both short-term visitors and long-term stays. The luxurious property will offer world-class amenities, including:
The hotel will also feature Hilton’s signature Pursuit of Adventure program, offering a mix of off-site excursions and cultural activities to connect guests with the local surroundings and experiences.
The addition of AMARIS Grace Bay to Hilton’s portfolio marks a significant milestone in the brand’s vision to curate world-class experiences in some of the most coveted destinations around the globe. According to Pablo Maturana, Vice President of Development, Architecture, Design, and Construction for Hilton in the Caribbean and Latin America, the new property is perfectly aligned with Hilton’s commitment to accelerating growth in the region. The opening of AMARIS Grace Bay will be one of the many luxury developments Hilton has planned for Turks and Caicos and the Caribbean region.
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This new opening will join other prestigious Hilton properties, such as the upcoming Waldorf Astoria Costa Rica Punta Cacique, which opened in 2025, and the highly anticipated Waldorf Astoria Turks and Caicos Dellis Cay slated for 2028. Hilton is clearly focused on strengthening its presence in the luxury market, with plans for more openings in the coming years.
Grace Bay, with its stunning turquoise waters and powder-soft sands, is already one of the most sought-after destinations in the Caribbean. The area is renowned for its pristine beaches, luxury resorts, and vibrant marine life, making it an ideal location for Hilton’s latest venture. With its new LXR Hotels & Resorts property, Hilton is set to enhance the region’s tourism offering, bringing even more high-end travelers to the island.
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The property will be part of the LXR Hotels & Resorts collection, Hilton’s portfolio of upscale, independent hotels that offer bespoke luxury experiences tailored to the local culture and environment. The LXR brand is designed for travelers seeking exclusive and immersive stays that combine high-end amenities with personalized service, making AMARIS Grace Bay a fitting addition to this prestigious collection.
The opening of AMARIS Grace Bay is just one example of Hilton’s larger strategy to grow its luxury brand presence across the Caribbean and Latin America. In addition to the planned opening of the Waldorf Astoria Turks and Caicos Dellis Cay in 2028, Hilton has also announced plans to open the Waldorf Astoria San Miguel de Allende in 2027 and the Conrad Los Cabos in 2028. These additions are part of Hilton’s ongoing effort to expand its presence in high-demand luxury markets, especially in areas like the Caribbean, where the appeal of sun-soaked resorts continues to attract affluent tourists seeking first-class services and amenities.
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Hilton’s commitment to providing exceptional luxury experiences is further demonstrated by its continued expansion of the Waldorf Astoria and Conrad brands in coveted global destinations. By incorporating a wide range of luxury offerings, from spa retreats to immersive cultural excursions, Hilton is positioning itself as a leader in the luxury travel sector.
As luxury travel continues to surge in popularity, Hilton has seized the opportunity to capitalize on the region’s rising demand. Turks and Caicos, and especially the Grace Bay area, offers a one-of-a-kind backdrop for those seeking an escape into paradise. The AMARIS Grace Bay hotel promises to be a luxurious haven for discerning travelers, offering a perfect blend of relaxation, adventure, and indulgence. Hilton’s dedication to delivering exceptional guest experiences is evident in its choice of Grace Bay as the site of its next luxury venture.
Whether travelers are seeking world-class dining, a private beachfront getaway, or a serene escape with family, AMARIS Grace Bay will offer it all, setting a new benchmark for luxury accommodations in the Caribbean. This new property marks an exciting chapter for both Hilton and the island of Turks and Caicos, strengthening the region’s position as a top luxury destination in the Caribbean.
As Hilton continues to grow its luxury portfolio in Turks and Caicos and beyond, the AMARIS Grace Bay hotel will serve as a key pillar of the brand’s expansion strategy. This new venture is set to redefine the luxury experience in Turks and Caicos, bringing both elegance and adventure to the shores of Grace Bay. With stunning accommodations, world-class dining, and an exclusive location, AMARIS Grace Bay is destined to become a new icon of luxury in the Caribbean.
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