Hotel aggregator site launches new research

Published on : Friday, June 4, 2021

Before the world of travel starts to open up again, the Sustainable Travel Report 2021 by Booking.com reveals that travellers are more committed than ever to do so in a mindful way, with 88%* of Indian travellers stating that the pandemic has influenced them to want to travel more sustainably in the future and 56%* of Indian travellers admitting that the pandemic has shifted their attitude to make positive changes in their everyday lives, with recycling (30%*) and reducing food waste (33%*) being the top priorities at home.

In its 6th year now, the new research released today by Booking.com contains insights gathered from more than 29,000 travellers across 30 countries, suggests that the pandemic has been the tipping point for travellers to finally commit to their own sustainable journey, with 75%* of Indian travellers believing people have to act now to save the planet for future generations.

Taking personal responsibility to travel more sustainably

According to the findings, travellers’ day-to-day sustainable commitments are consistent with their intentions for future trips, with 83%* of Indian travellers wanting to reduce general waste, 84%* wanting to reduce their energy consumption (e.g. by turning off air conditioning and lights when they are not in a room) and 80%* wanting to use more environmentally friendly modes of transport such as walking, cycling or public transport over taxis or rental cars.

Respect for local communities is also high on the list as 74%* of Indian travellers want to have authentic experiences that are representative of the local culture when they travel,  91%* believe increasing cultural understanding and preservation of cultural heritage is crucial and 89%* want to ensure the economic impact of the industry is spread equally in all levels of society. Furthermore, 72%* will go as far as avoiding popular destinations and attractions to ensure they aren’t contributing to overcrowding challenges and helping do their part to disperse the positive benefits of travel to less frequently visited destinations and communities.

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