International Tourism & Investment Conference (ITIC) this year will show the path to recovery

Published on : Saturday, November 7, 2020

The tourism ministers and industry executives from around the world will take part in a major two-day investment conference to promote the recovery of travel.

The International Tourism & Investment Conference (ITIC) is taking place alongside WTM Virtual on November 9 and 10, with the mission statement of ‘Invest, Finance & Rebuild The Travel & Tourism Industry’.

Simon Press, WTM Senior Exhibition Director said that ITIC is a crucial and prestigious element of WTM Virtual, as we bring together powerful politicians, industry leaders, health experts, top academics and important investors to guide our sector’s revival. The investment in tourism will create new jobs and economic growth and the ITIC event will facilitate vital financial and business partnerships that will pave the way for innovation and recovery.

The event starts at 16:15 on Monday 9 November with the ITIC – Tourism Investment Ministerial Panel, moderated by BBC presenter Rajan Datar.

 The hour-long session, called Rethinking the Global Travel & Tourism Industry, will discuss ways to nurture innovation and investment to rebuild destinations. The speakers include the tourism ministers of Jamaica, Kenya and Jordan – Edmund Bartlett, Najib Balala and Nayef Al-Fayez – along with Elena Kountoura MEP, a member of the European Parliament’s Tourism Task Force.

The main investment summit takes place during Tuesday 10th November, alongside a virtual exhibition which can be visited from 10:00-19:45.

Ibrahim Ayoub, Group CEO & MD of ITIC and organiser of this virtual summit added:

“The primary goal of this conference is to bring together tourism ministers, health expert, tourism leaders and operators and investors in an open dialogue, under one roof to discuss and consider financial solutions and preparedness to reopen the tourism industry for a better future.”

Moderator Rajan Datar will launch the summit at 10:00, with Dr Taleb Rifai, Chairman of ITIC and former Secretary-General at UNWTO; Simon Press, WTM Senior Exhibition Director; and Ibrahim Ayoub, Group Chief Executive and Managing Director of ITIC & Invest Tourism Ltd.

Dr Taleb Rifai, Chairman ITIC and former Secretary-General UNWTO said:

“Opportunity comes from all crisis and the ITIC Summit will be an opportunity to consider what the new world looks like. Investment is very important and COVID made it essential for destinations and private companies. We cannot underestimate the impact of investment and sign of confidence.”


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