Jamaica Welcomes Back Tourists as Five Sandals Resorts Reopen on the North Coast

Published on December 7, 2025

Jamaica’s tourism landscape marked a significant milestone as five Sandals Resorts International properties resumed operations on the island’s north coast. The reopening strengthened the island’s position as a leading Caribbean destination and supported its ongoing recovery in the travel sector.

The properties that reopened included Sandals Dunn’s River, Sandals Royal Plantation, Sandals Ochi, Sandals Negril, and Beaches Negril. Their return expanded visitor options across Jamaica’s shoreline and restored important capacity for the country’s hospitality network.

Before doors reopened to travelers, Sandals Resorts organized a large immersion program designed for nearly 400 travel advisors and industry partners. This preview event, held at Sandals Dunn’s River in Ocho Rios, offered participants a direct look at the island’s readiness to receive visitors again. The initiative focused on showcasing Jamaica’s environment, culture, and tourism infrastructure to partners who support global travel planning.

Sandals Resorts International, known for its long history in Jamaica since its founding in 1981, highlighted the significance of bringing these locations back into operation. The company emphasized its commitment to its home country and to travelers who return year after year to experience Jamaica’s familiar charm. The reopening reinforced the brand’s role within Jamaica’s tourism community and within the wider Caribbean travel market.

Expanded Choices for Tourists Returning to Jamaica

The reopening of these key resorts offered travelers a renewed set of accommodation options across Jamaica’s northern coastline. Each property contributed a different style of all-inclusive hospitality suited to various travel preferences.

Sandals Dunn’s River welcomed guests back to one of the island’s signature resort zones. Sandals Royal Plantation resumed service with its intimate atmosphere for adult travelers. Sandals Ochi returned with its blend of beachside relaxation and hillside settings. Sandals Negril reopened along one of Jamaica’s best-known coastal areas. Beaches Negril resumed operations for families seeking all-inclusive stays with wide activity choices.

These resorts formed an essential part of the island’s tourism appeal. Their availability supported visitor arrivals, extended holiday stays, and encouraged wider exploration of Jamaica’s natural features, food culture, and leisure offerings. The north coast benefited from restored capacity, which helped maintain traveler confidence in the destination.

The preview event for travel advisors also played a practical role. Travel professionals were able to see resort operations first-hand. This exposure allowed them to better guide clients planning upcoming Caribbean trips. Their experience demonstrated that Jamaica’s tourism sector remained prepared to welcome global travelers.

Sandals Resorts International continued to highlight its longstanding connection to Jamaica during the reopening period. The company’s history on the island shaped many of its resort concepts, including its beachfront all-inclusive format. Guests returning to these properties could expect the familiar service style that helped position the brand as a major player in Caribbean hospitality.

How Travelers Benefit from Strong Tourism Readiness

Tourists often look for clarity, confidence, and smooth planning when choosing destinations. Jamaica’s resort reopenings supported these expectations by creating a sense of stability within the island’s travel environment.

When major properties operate at full capacity, travelers can choose from a wide range of stay options suited to different budgets and styles. This variety strengthens the destination’s appeal and encourages repeat visits. A well-prepared tourism sector also signals reliability, which matters to travelers considering longer trips or multigenerational travel.

Resorts that reopen after temporary pauses allow visitors to rediscover familiar spaces. Travelers often appreciate consistency in their vacation choices, especially in destinations that carry emotional or cultural meaning for them. Reopened properties can restore the excitement of past vacations while offering refreshed energy for new trips.

Preview programs, like the one held for travel advisors, help create smoother travel planning for future visitors. Advisors who experience a destination directly can provide more informed suggestions. This benefits tourists who want assurance about safety, service quality, and overall readiness before booking international travel.

Tourism readiness also supports simple things travelers care about: seamless check-ins, steady services, diverse dining options, and accessible recreational activities. When major hospitality brands prepare extensively for reopening, the outcome is a more predictable travel experience.

Sandals and Beaches Resorts Across the Caribbean

Sandals Resorts continued to operate several beachfront all-inclusive properties around the Caribbean. These resorts, located in Jamaica and other regional destinations, reflected the distinctive character of each island. The brand’s offerings ranged from local and international dining to specialized service categories and signature suite concepts, including overwater accommodations.

A variety of immersive travel experiences had also been introduced within the broader Sandals portfolio. These included destination-focused programs that allowed guests to explore local culture beyond resort grounds.

Beaches Resorts served family travelers in Jamaica and Turks & Caicos, with additional Caribbean locations planned. These properties offered diverse dining, water sports, shows, water parks, kids’ programs, and family-friendly accommodations. Staff training programs also supported guests with unique needs to ensure inclusive experiences.

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