Kuala Lumpur Convention Centre (the Centre) creates new virtual studio

Published on : Tuesday, January 12, 2021

Kuala Lumpur Convention Centre

The Kuala Lumpur Convention Centre (the Centre) recently created a new virtual studio in order to hold virtual and hybrid events. The studio features production-grade audio and visual equipment and a team of technical experts to help run virtual events. It can broadcast livestreams or pre-recorded content, and integrate these into platforms such as Zoom, YouTube and Vimeo.

Alan Pryor, General Manager, KLCC said in a statement that as Malaysia’s premier venue, the centre has always been at the forefront of the MICE industry in Malaysia as well as all across the globe. He shared that in the past year authorities have concentrated in their efforts in upping the infrastructural and solution offerings to meet the new demands of the current market landscape and are committed to serving clients with an open and flexible mind-set, to deliver mutual success and a memorable experience to delegates and event attendees.

He shared that hosting a digital event, whether conference, exhibition or corporate function, is very different to a physical event and the Centre wishes to make that transition as smooth as possible for clients and their delegates. He mentioned that the one-stop virtual solution was designed prioritising the peace of mind and said that the knowledgeable and experienced team have been trained to guide clients in the right direction to execute a successful and seamless digital event, all while in strict compliance to all safety SOPs.

He also added that due to COVID-19, everyone is striving to re-imagine their reality, and creativity has become the greatest asset. He mentioned that maneuvering the new norms has set people firmly on the roads less taken, especially in the business events industry. He shared that while digitisation was already slowly penetrating the industry, COVID-19 has definitely made the plunge inevitable and urgent and said that this is not a time for adaptation but implementation.

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