Published on : Thursday, April 29, 2021
Liz Ortiguera has been appointed as the Chief Executive of the Pacific Asia Travel Association (PATA). She will undertake the role on May 17, succeeding Mario Hardy. Ortiguera is a senior executive and comes with more than 25 years of global experience and expertise in general management, marketing, business development and partner network management.
Ortiguera is passionate about innovation, business transformation and community building. She has experience in working at both multinational corporations including American Express and Merck and start-up environments in software as a service (SaaS), e-commerce and ed-tech.
For ten years she served as the General Manager for Amex’s Travel Partner Network in Asia-Pacific, managing partnerships with top travel management companies, MICE and leisure agencies in the region. Speaking on her appointment, Ortiguera said in a statement that she is honoured to be selected as the next PATA Chief Executive.
She shared that she is confident that PATA, with its diverse member base of industry leaders, will continue to help catalyse the industry’s recovery and growth. She mentioned that from crisis comes innovation and from community comes strength and PATA is even more critical as a business community today to support new partnerships, innovation, and the adoption of sustainable business practices.