Managing Director of Cumbria Tourism looks forward to her new role

Published on : Tuesday, September 19, 2017

Managing Director of Cumbria TourismThe UK government must listen to the voice of Cumbria when it comes to Brexit, according to the newly appointed leader of Cumbria Tourism.

Gill Haigh, who is just days away from taking up her role as managing director of the organization, said that Brexit was ‘absolutely critical’ for the county.

Haigh said, “Brexit and the impact of Brexit and potentially in terms of being able to employ workers from the EU is absolutely critical.” She has a 25 year career as a marketing and communications professional. Haigh further said, “The visitor economy for Cumbria is worth £2.72billion, 36,000 jobs that are full time equivalent. I think they estimate that’s over 60,000 in terms of part time work and part time is really important to the sector. I think more than most areas the visitor economy for Cumbria is more important to the overall economy so it’s really important the government listen to the voice of Cumbria and Cumbria tourism. I know that Jim Walker who is standing in as managing director at the minute is already making some of those representations and certainly myself and the board will be standing behind that.”

Mrs. Haigh will take over her new role next week.

“I have such a respect and regard for Ian in terms of the steadfastness of the way he ran the organisation and he’s such a respected figure in the sector so I’d like to thank Ian for the strong position and strong starting point that he has given me,” Haigh said.

Her previous work includes heading up destination marketing and tourism services for Lancaster City Council and time as the North West public relations manager for the National Farmers’ Union.

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