Marriott International Signs Agreement With Mario Julen To Bring The Ritz-Carlton Brand To The Swiss Alps

Published on : Friday, January 22, 2021

Marriott International today announced it has signed an agreement with Mario Julen to bring The Ritz-Carlton brand to Zermatt, debuting the first Ritz-Carlton ski resort in Europe. Expected to open in 2026, the 69-guest room property will bring the brand’s legendary service and elegant design to the world-famous Swiss resort destination. Once open, the property will serve as the second Ritz-Carlton hotel in Switzerland, joining The Ritz-Carlton Hotel de la Paix, Geneva.

“We are thrilled to announce this milestone signing with Mario Julen who has a fantastic vision for the project,” said Satya Anand, President, Marriott International Europe, Middle East and Africa. “Zermatt is synonymous with outstanding skiing, mountaineering and jaw-dropping scenery. As the epitome of modern luxury, this landmark development and stunning destination will enhance our portfolio of iconic Ritz-Carlton properties across the globe, offering guests an exciting opportunity to experience Zermatt’s year-round snowy peaks, world-class ski slopes, and the iconic Matterhorn mountain. Today’s signing reflects the heightened demand for our luxury hospitality brands across Europe, Middle East and Africa.”

The Ritz-Carlton, Zermatt will be designed by award-winning Paris-based firm AW² led by partner architects Reda Amalou and Stéphanie Ledoux, with the architectural and interior design expected to offer a refined take on the classic mountain chalet. The property will offer unobstructed views of Matterhorn from both guestrooms and dining establishments. Design plans are slated to feature two restaurants and two bars, an outdoor terrace for alfresco dining, and a private dining room for intimate gatherings. An array of recreational activities such as ‘ski-in ski-out’ access to the slopes, a tranquil spa with a gym and both indoor and outdoor swimming pools are part of the vision for guests to enjoy. The resort is also expected to offer meeting and event facilities.

“This is an emotional project for me as I have worked passionately for many years to bring it to life. It is not only a declaration of love to my hometown of Zermatt, but also to the luxury hotel business and its ability to inspire travel. As the first major, international brand in Zermatt, my wish is that this project will bring a new level of hospitality to the Swiss Alps,” said Mario Julien.

Zermatt affords unrivalled skiing for all levels, climbing across the Matterhorn peak as well as easy access to Cervinia in Italy for off-piste, heli-skiing and glacier skiing in the summer months. The town is well renowned for its après-ski activities offering outstanding restaurants and luxurious retail. Visitors can travel to Zermatt from Geneva and Zurich international airports in under four hours by train through enchanting Alpine scenery, or via private helicopter.


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