Meetings industry focuses on sustinablity as a business strategy

 Monday, May 8, 2023 


The global Meetings, Incentives, Conferences, and Exhibitions (MICE) market is experiencing remarkable growth, according to a recent market analysis conducted by Grand Review Research. In 2022, the MICE market was valued at USD 876.42 billion, and it is projected to expand at a compound annual growth rate (CAGR) of 7.5% from 2023 to 2030.

This growth can be attributed to significant investments and technological advancements in the MICE sector, particularly in terms of travel, which has led to enhanced connectivity and improved conversion rates worldwide.

Rachel Havas, Cluster Director for Americas at Meeting Select shares her views, “In light of this expansion, it is crucial for the industry to recognize the importance of creating sustainable meeting opportunities. Meetingselect, a company that I am proud to be a part of, places a strong emphasis on sustainability in its business strategy. We actively encourage our customers and partners to incorporate sustainable practices by providing them with the necessary tools to gain insight into the environmental impact of their decisions. Through the implementation of calculators, we assist them in determining how to reduce or offset their CO2 emissions when planning meetings.

Furthermore, we have been actively involved in initiatives aimed at creating a greener world. Last year, we founded Meetings for Trees, a project that directly contributes to environmental conservation. Additionally, since 2015, Meetingselect has received a silver rating from Ecovadis for our commitment to corporate social responsibility.

Our company is thrilled to increase our efforts in sustainability and to inspire our customers and partners to take action in creating a better and healthier world. We believe that by collectively sharing our knowledge and fostering meaningful connections, we can contribute to the growth and empowerment of sustainable practices in the MICE industry.

As the global MICE market continues to expand, it is crucial for businesses to recognize the importance of sustainable approaches in order to mitigate the environmental impact of their activities. Meetingselect is dedicated to leading the way by integrating sustainability into our business strategy and inspiring others to follow suit. Together, we can make a significant difference and contribute to a brighter future.”

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