Michael C. Cohen appointed Chief Executive Officer at UgoVirtual

Published on : Monday, November 30, 2020

UgoVirtual, a leading global provider of comprehensive digital platforms designed to meet the rapidly expanding needs of the virtual and hybrid conference and event management industry, has appointed Michael C. Cohen as its Chief Executive Officer, effective immediately. With unprecedented growth exceeding 1,000% YTD in 2020, and continued domestic and international adoption of its full-featured digital platforms, the strategic leadership appointment positions UgoVirtual to meet the scaling global demand for virtual and hybrid event solutions that deliver business continuity, profitability and engagement to its partners and clients. It also reflects the company’s ongoing commitment to expanding its advanced suite of VR/AR (XR) technology innovations and go-to-market initiatives.


Prior to his latest role as the CEO of UgoVirtual, Cohen was a founding member of the company’s Board of Advisors. He comes with more than 20 years of experience in innovative technology and commercialization, and possesses deep expertise in scaling businesses domestically and globally. He has contributed in building top-tier organisational teams, product and strategic commercial partner development and branding that has driven his companies, clients and partners to the forefront of their respective markets. Throughout his career, Cohen has held senior management and executive-level commercial roles with notable Fortune 1000, VC-funded startups and international growth-oriented technology companies.


In addition to Cohen’s appointment to the role of CEO, UgoVirtual is driving growth through the expansion of its operational, technical and project management teams, in the Americas and in strategic regions around the globe, to meet the growing demand for its solutions. Cohen said in a recent press statement that with the massive disruptions the global business and social environments have dealt with at present, combined with the required and sustainable move to remote Work From Home (WFH) realities, there has never been a greater opportunity than now for intelligent, sustained growth in the virtual/hybrid engagement sector.


He shared that UgoVirtual was well prepared to meet and deliver the skyrocketing demand for virtual events and digital communication solutions that suddenly emerged in early 2020 and has been developing the vision and building the foundation for several years. He also mentioned that by the end of 2021, hybrid events and conference solutions will become the standard, and shared that he is excited to lead the dynamic and growing organisation into its next stage of intelligent growth and scalable execution so that clients, partners and their attendees can ‘be everywhere’.



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