Minister Bartlett to explore investment opportunities and tourism travel to Jamaica

Published on : Thursday, October 21, 2021

After his highly successful marketingcampaign in North America, Minister of Tourism, Hon. Edmund Bartlett left the island of Jamaica, along with a high-level team to explore investment opportunities and devise tourism travel to Jamaica from the United Kingdom (UK) and the Middle East.

Before his departure, Minister Bartlett said, “As we seek to accelerate the recovery of the tourism industry, I will be leading a delegation to the United Arab Emirates (UAE), Saudi Arabia and the United Kingdom to explore opportunities for foreign direct investment (FDI) in our tourism sector as well as shore up arrivals from our third largest source market.”

Bartlett said that investment would play a vital role in tourism recovery by providing the funds that are important to build and renovate projects that are pivotal for the development and growth of tourism capacity.

The campaign starts with targeting the travel market at the Dubai World Expo 2020. Jamaica is among 190 exhibitors at the expo with a pavilion showcasing the destination’s latest products and innovations under the theme ‘Jamaica Makes it Move’, connecting the world with the help of its unique music, food, sports and other aspects of its rich heritage.

In the UAE, Minister and his team will meet with the country’s Tourism Authority and discusspartnership on tourism investment from the region,Middle East tourism enterprises and gateway access for North Africa and Asia and simplification of airlift.

There would also be meetings with executives of DNATA Tours – the single largest tour operator in the UAE, members of the Jamaican Diaspora in the UAE and three major Airlines in the Middle East – Emirates, Ethiad and Qatar.

From the UAE, Minister Bartlett will head to Riyadh, Saudi Arabia, where he will speak at the 5th Anniversary of the Future Investment Initiative (FII). The tourism minister will also be a special guest at the 9th Advocacy Dinner of the Pacific Asia Travel Association. As part of his international responsibilities, Minister Bartlett will also take part in a UN World Tourism Organization, World Travel and Tourism Council and WTM Ministers’ Summit.

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