Minister travels to the US to promote Cyprus as hot tourism destination

Monday, January 30, 2023


With a view to gathering information and promoting Cyprus as a tourism destination with a “positive impression”, Cyprus’ Deputy Minister of Tourism Savvas Perdios has concluded a first visit to Washington and New York, the Cyprus News Agency (CNA) reported.

In statements to CNA he spoke of his meetings and outlined the goals to access the American market.

Meetings were held with tour operators and Cypriot expatriates in Washington and New York in order to promote the new image and identity of Cyprus tourism.

“Important meetings were held with ASTA [American Society of Travel Advisors], ATTA [Adventure Travel Trade Association] and USTOA [United States Tour Operators Association],” he said.

Stressing on the significance of these three associations, he said that these associations have a significant number of members who are active in the tourism industry and can open the door to America for us and therefore help us to slowly develop this large market.

Perdios further stated that the first steps will be taken in the Greater New York area, New Jersey and Pennsylvania.

Addressing Cypriots of New York at the event shortly before the presentation on the tourism promotion of Cyprus, he said, “Your role is also very important. You are our ambassadors in America and that is why it is important that you are here tonight.”

“The fact that Cyprus is now taking its first steps in this market is positive. This way we will be able to present Cyprus as something new and different,” he noted.

At the end of the event in Astoria, New York, Perdios stated that he got a positive impression from this first trip to approach the US market.

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