Monaco rolls out tourism campaign

Wednesday, April 15, 2020


Although the principality of Monaco has been heavily affected and global tourism has come to a halt but the local tourism authority is keen to stay in touch with everyone who loves to travel, whether they are already familiar with the destination or are planning to visit once the crisis is over.

Considering this  the tourist board is rolling out a new communication campaign to let guests know just how much they are missed in Monaco.


From the treasured moments of friendship and fun, to the opinions and the customs  shared and the languages the visitors  speak, the principality is missing everything.

As the current time is a difficult, the Monaco Tourist & Convention Authority’s slogan – ‘For You’ – a warm invitation to enjoy all the incredible things the principality has on offer – has evolved into a simple but warm declaration of affection.

A statement explained that the message we want to convey is that they  ‘Miss You’ which is well supported by friendly words and pictures, to remind them of those precious times that they look forward to sharing again.

Images reveal  touching snapshots of life, with happy people spending unforgettable moments together in Monaco and who  will be back again very soon in their everyday lives.


Each tactile image inspires a desire to relive those experiences, in these unique places just as soon as possible.

The campaign seek to speak to professionals and private customers alike and will be promoted by the principality of Monaco’s ten representative offices in North and South America, Europe, Asia and Oceania.

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