Mongolia to hold “Tea Road” heritage festival in western Khovd province

Thursday, August 8, 2019

Next week, Mongolia will be organizing a heritage festival named “Tea Road” in western Khovd province for attracting domestic and foreign tourists.

“Khovd is home to multi-ethnic groups,” said Batsuuri Dugerjav, the governor of the province. “The event aims to develop the province’s tourism sector by promoting tangible and intangible cultural heritage, folk arts and tea culture of minority groups,” added Dugerjav.

The tourism event will include a camel caravan, mini Naadam festival, tea-making ceremony, horsemen competition, contortion performances and folk arts.

Mongolia is aiming to expand and improve its tourism sector in order to diversify its mining-dependent economy, and has set a goal of attracting 1 million visits by foreign tourists and earning 1 billion U.S. dollars from tourism this year.

The number of foreign visitors to Mongolia exceeded 529,000 in 2018, according to the tourism ministry. The Tea Road festival would run from Aug. 13-16.

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