Morocco attracted 10.9 million tourists in 2022

 Saturday, February 4, 2023 


With nearly 10.9 million tourists visiting Morocco last year, the country has managed to recover 84% of tourists during 2022 compared to 2019.

Morocco’s Minister of Tourism, Handicrafts, and Social Economy Fatima-Zahra Ammor noted that Morocco’s recovery rate exceeds the global recovery rate by 20%. She made the announcement on Wednesday in a parliamentary session at the House of Councillors.

Ammor also highlighted that the revenue earned by the tourism sector in foreign currency reached MAD 81.7 billion ($8 billion) at the end of November. The revenues also show a recovery rate of 112% compared to 2019. She further added that domestic tourism revenues have also increased significantly.

The number of overnight stays has increased to 7.9 million (27%) compared to 2021.

The tourism boost was attributed to the unprecedented exposure the country received after the historic achievement of the national team at the 2022 World Cup. She said that there have been more than 17 million searches for the word “Morocco” recorded on search engines, as well as over 180 million interactions on social networks, compared to the normal annual average of around 500,000.

She also highlighted that this achievement has helped to open up new markets for Morocco as a tourist destination, including the US, Brazil, Argentina, the Middle East, and sub-Saharan Africa. In addition, she explained that the Ministry is working to convert this “unprecedented global interest” into “tourist arrivals.”

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