October Brings More Than Four Percent Drop in Las Vegas Visitors, Yet Conventions and Hotel Growth Signal Recovery for the City’s Tourism Sector – Latest Tourism Update

Published on November 29, 2025

Las Vegas experienced a decline in visitor numbers for the month of October 2025, registering a 4.4% drop compared to the same month in 2024. However, despite these challenges, the Las Vegas Convention and Visitors Authority (LVCVA) points to signs of recovery and improvement across various tourism metrics. The year-to-date figures also reflect a 7.6% shortfall in overall visitation compared to 2024.

While the decrease in visitor counts is a cause for concern, the city’s hotel industry has shown promising performance. After months of sluggish results, hotel occupancy rates and daily rates have significantly improved, marking a positive shift from earlier in the year. Additionally, the convention sector recorded a strong October, with an increase in attendance compared to the previous year.

Visitor Numbers Decline But Convention Growth Provides Hope

October’s overall visitor numbers were down by 4.4% year-over-year, with tourism revenue continuing to lag behind 2024’s figures. Despite this, October stood out for its strength in conventions, as Oracle CloudWorld, a large tech conference, shifted from its usual September schedule to October this year, resulting in a 7.9% increase in year-over-year convention attendance.

This uptick in convention participation, particularly from tech and business conferences, highlights the importance of the corporate tourism sector to the overall Las Vegas tourism ecosystem. While the city has yet to fully rebound in terms of general visitor numbers, the convention industry is proving to be a critical element in sustaining the local economy.

Positive Hotel and Revenue Performance Amid Visitor Decline

While visitor numbers are down, the hotel sector has experienced positive growth, with occupancy rates showing consistent improvement for the third consecutive month. Daily room rates have seen a slight decrease compared to last year, but revenue per available room (RevPAR) has remained stable, demonstrating strong demand for Las Vegas accommodations.

In October, the average daily rate for hotels citywide stood at $203.88, a decline of 6% year-over-year. However, rates on the Las Vegas Strip were higher at $219.56, a drop of only 5.5%, while Downtown Las Vegas saw a steeper decline of 10.9% to $108.43.

Traffic and Gaming Trends Reflect Positive Economic Indicators

While traffic estimates on major routes like Interstate 15 showed little change compared to October 2024, gaming revenue in Nevada continued to thrive. October 2025 saw a strong performance in the gaming sector, with the state posting its ninth-highest gaming win at $1.35 billion. The Las Vegas Strip contributed nearly $750 million of this total, indicating the resilience of the city’s gaming and entertainment sectors.

This economic boost in gaming further emphasizes the dual nature of Las Vegas’ tourism economy, where despite challenges in overall visitation, key sectors like gaming and conventions continue to thrive.

What Travelers Should Know About Las Vegas Tourism This Fall

For travelers planning a trip to Las Vegas in the upcoming months, there are a few essential things to keep in mind. Hotel occupancy has improved, and while room rates have dipped, there are great deals to be found, especially outside the main Strip area. Convention-goers can expect high attendance at business events like Oracle CloudWorld, with more events scheduled through the fall and winter months.

Travel Tip: If you’re visiting for leisure and not for a convention, look out for discounted rates on weekend stays as hotel demand fluctuates based on events and local holidays.

Other Key Insights for Las Vegas Travelers

• Event Schedules: Be aware of major conventions taking place in the coming months, as they can lead to higher hotel demand and room rate increases.
• Downtown vs. The Strip: Visitors should consider exploring areas outside of the Las Vegas Strip, as they offer more budget-friendly options while still providing unique experiences.
• Gaming Trends: Gaming enthusiasts will find that despite fewer visitors, the gaming industry remains a significant draw, with strong performance in key sectors like slots and table games.