Published on : Tuesday, June 20, 2017
With yet another recognition, Peru’s travel appeal has increased manifold. This time, it bagged the title of Best Cultural Tourism Destination at the 2017 International Travel Expo (ITE), held in Hong Kong last weekend.
Peru was the only South American nominee at the event. Tour operators at the event had the opportunity of promoting the attractions of the country on the Free Independent Travelers segment: (mostly) couples traveling the world on the hunt for lesser-known tourist gems.
Surveys on the best global destinations were carried out simultaneously. Peru was picked as the favorite location in terms of culture, along with seven others like best beach (Malaysia) and best scenery (Vienna, Austria) destinations.
This recognition is bound to attract greater Chinese tourist inflow to Peruvian attractions like the majestic Machu Picchu citadel, the enigmatic Nazca Linesor Chavin de Huantar Temple, to name a few. Peru’s Ocexs in Beijing and Shanghai continue to promote the country’s attractions as favorite tourism destinations in that part of the world. Promotion efforts in China will also include a tourism road show tour around Beijing, Shanghai, Hong Kong and Hangzhou in September.