Qatar Tourism launches new international multi-media campaign

Thursday, October 28, 2021

Qatar Tourism has launched a new international multi-media campaign to propel the country’s tourism goals and solidify its ambition of attracting more than six million visitors a year by 2030. The campaign features nine unique, attractive key chain characters for introducing travelers to Qatar. The campaign will roll out across 15 international core markets.

With the tagline, ‘Experience a World Beyond’, Qatar Tourism will launch its latest development via a TV-led, multi-media campaign, featuring the voice of Indonesian singer, Raisa.

Thisuniversal campaign is inspired by the vision that today, more than ever, international travelers want to involve authentic experiences that will improve their lives, rather than posing fora perfect Instagram picture. The campaign would highlight Qatar as an accessible destination, blending cosmopolitan modernity and beautiful landscapes with Arabic traditions, cuisines and cultures.

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