Radisson Red Brand Expands into the Middle East at Dubai Digital Park

 Tuesday, February 25, 2020 


Radisson Hotel GroupA hotel that hates the ordinary and loves the different. Welcome to Radisson RED. Radisson Hotel Group is pleased to announce the opening of Radisson RED Dubai Silicon Oasis, the latest property in the Group’s rapidly expanding portfolio across the Middle East.



Located at Dubai Digital Park, Dubai’s first ever smart city project built with the latest AI and IOT technologies, Radisson RED Dubai Silicon Oasis brings RED’s forward-thinking style to the desert. The brand presents a playful twist on conventional hotel stays with a culinary hangout with a casual feel and a buzzing social scene. Using integrated technology and bold design personality, Radisson RED Dubai Silicon Oasis comprises of 104 contemporary designed rooms, eight suites and 59 apartments made created with millennials in mind.



Signature dining outlets Foodtruck Lobby and DELI double up as social hubs and on the ground floor OUIBar + Terrace delivers a casual chic dining space with live sports screens plus and an alfresco area. Additionally, the RED Roof bar offers guests a day to night hang out – from evening sundowners to morning stretching for sunrise yoga. The hotel also hosts 10 state-of-the-art conference rooms and a multi event space of 600sqm, to cater for up to 600 guests. With all these amenities, Radisson RED guests have endless opportunities for switching effortlessly between business and pleasure.



Tim Cordon, Area Senior Vice President, Middle East and Africa, the Radisson Hotel Group said: “Radisson RED is a completely new and different hotel concept. It is bold and alive, and provides an experience like no other, created today for tomorrow’s biggest travelers, in one of the fastest growing sectors of the market: lifestyle select. We are very proud and excited to open the Middle East’s first Radisson RED in Dubai, one of the world’s most attractive travel destinations and key regional commercial hubs. We are delighted to open another flagship hotel in this city and continue to contribute to its growth.”



Radisson RED was established to capture the trend of something new, something innovative. It’s about integration of technology, a social space and hub dedicated to millennial-mindsets and which location would be more suitable than the fast-growing Dubai Silicon Oasis. The hotel will be at the center of the Silicon Park with a promenade of various food and restaurant outlets along with a business center and dedicated meeting facilities connected to the property.



Stuart Birkwood, Radisson RED Dubai Silicon Oasis’ enigmatic Curator commented: “We are excited to launch the Radisson RED brand onto Dubai’s exciting hospitality market. We love our location in Dubai’s first smart city, and we look forward to Silicon Park growing around us into the epicenter of the UAE’s advancing technology. Radisson RED brings innovation, fun and a fresh approach to the city’s social scene – with artwork created by local talents and integrated technology such as our digital social streaming content wall. Roll on opening day, when we paint Dubai RED.”


Source:- Radisson Hotel Group

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