Published on : Friday, April 9, 2021
Card Not Present® (CNP) and the National Retail Federation (NRF) today announced their industry partnership, which will encompass year-round content sharing, co-marketing, and collaboration for NRF’s summer 2021 launch of NRF Retail Converge and future NRF PROTECT events – providing comprehensive retail industry security education and solutions across loss prevention, digital fraud prevention, and cyber risk.
Commencing with CNP’s educational programming and marketing support for this year’s June 21-25, 2021 NRF Retail Converge virtual event, CNP and NRF will also be collaborating on planning for the in-person NRF PROTECT 2022, Retail’s Loss Prevention, Digital Fraud, Cyber Risk Event, taking place next year in Cleveland, Ohio on June 20-22, 2022. CNP will produce content for the digital fraud prevention & cyber risk track, support business development for the Cyber Risk & Digital Fraud Prevention Pavilion on the expo floor, and deliveroverall marketing support and recruitment of e-commerce decision makers.
Moving forward, CNP is NRF’s exclusive media and event-related industry partner for the digital fraud prevention market sector, while NRF is now officially CNP’s exclusive retail association industry partner. During this time of rapid e-commerce market growth and the accompanying escalation of security and fraud risks, the expertise and collaboration of CNP and NRF is essential to enable merchants to protect and optimize revenue, while ensuring a seamless customer experience.
“NRF is the world’s largest retail trade association, and has a major commitment to all aspects of security for the retail sector – from loss prevention, to cyber risk, and digital fraud prevention,” said Reed Exhibitions Group Vice President, Will Wise. “More than ever with the rapid growth in e-commerce that the market is experiencing, fighting fraud and enabling secure card not present payments is essential to protect revenues and customer data. CNP is enthusiastic about collaborating with the NRF to serve our www.CardNotPresent.com community, across both online content and in-person event engagements.”
“CNP’s involvement in the payments and digital fraud prevention sector makes them a natural partner for the NRF Retail Converge and NRF PROTECT portfolio of events,” said NRF Senior Vice President of Conferences, Susan Newman. “This partnership will expand our event offerings in an area of growing importance to the retail industry.”
Tags: Reed Exhibitions