Monday, September 17, 2018
Routehappy, a product-differentiation platform for airlines has begun tracking a new flight amenity, beverages.
Routehappy will track the type and availability of beverages on offer for a particular flight, as well as whether the beverages are free or offered at a cost.
Routehappy has also enhanced its food amenity to include not just fresh food but also the snack and light-meal offerings for select airlines. Last week, Qantas became the first airline to integrate the Routehappy beverages amenity into its website.
Along with beverages and food, Routehappy also tracks the aircraft type employed on a flight, the aircraft interior configuration, the flight’s seat dimensions and features, its WiFi capabilities, its entertainment offerings and the availability of power ports on the aircraft.
Routehappy said that along with Qantas, it has updated its food and beverage data for Air Canada, United, Austrian, Delta, Lufthansa, Swiss, Virgin Atlantic, Virgin Australia and American, though it is up to the carriers when they’ll deploy that content in direct sales channels.
Routehappy said it expects its indirect distribution channels, such as OTAs and metasearch sites, to begin integrating its beverage data into flight displays soon, though none have done so thus far.
However, the Australian OTA Webjet has integrated the expanded food amenity, Routehappy said.
Tags: metasearch sites, Routehappy
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