Published on : Saturday, December 5, 2020
From advanced resort cities and little-known UNESCO sites to a more liberal outlook, Jerry Inzerillo, the CEO of Diriyah Gate Development Authority in Saudi Arabia, spoke about how the kingdom wishes to attract millions of tourists globally by 2030.
In November, Saudi Arabia hosted the G20 Summit with world leaders online.
Inzerillo said that Saudi Arabia is the only Arab country in the G20, and 2020 has been a momentous time for the kingdom. The world’s most powerful countries make up the G20 and are accountable for shaping global economy and direction; hence, Saudi Arabia leading and hosting the summit in 2020 is extremely important.
With the world’s media lens on Saudi Arabia, the modernization and transformation of the kingdom is now projected globally, helping to change opinion and grow responsiveness while also adding power to its “Vision 2030” strategy.
Vision 2030 is a strategic blueprint to change and renovate Saudi Arabia, creating new sources of revenue and job creation for the kingdom to lessen its dependence on industries that are more traditionally associated with Saudi Arabia like oil.
Tourism plays very important role in changing the scenario, and the tourism giga-projects that are being built are pivotal for increasing tourism revenue from the current 3 per cent of GDP, to 10 per cent of GDP by 2030.
Also, an initiation for developing and growing public sector infrastructure like healthcare, education and recreational facilities will create new opportunities and benefits for citizens, along with the pledge to embrace a moderate approach increasing the kingdom’s prominence on the world stage.
The tourism giga-projects projects that are being created comprise a major part of Vision 2030 aimed towards catapulting Saudi Arabia on the international tourism map, providing tangible product and destinations for people and changing long-held perceptions.
Tags: saudi arabia