Published on : Tuesday, October 31, 2017
Abdullah bin Abdul Malik Al-Murshid, acting vice president for marketing and programs at SCTH said, “This event is an opportunity for Saudi Arabia to shed light on the country’s development and the special attention it gives to the tourism sector as a highly profitable economic industry, which also creates more job opportunities.”
The Kingdom’s pavilion will include more than 20 exhibitors from the government and private sectors, and will represent SCTH’s initiatives and programs, which are part of the National Transformation Program (NTP) 2020 and aim to achieve Vision 2030.
Among the government bodies participating in the Kingdom’s pavilion are King Abdullah Economic City (KAEC); the General Authority of Civil Aviation (GACA); the Saudi Arabian General Investment Authority (SAGIA) and the National Program for Exhibitions and Conferences, in addition to Saudi Arabian Airlines’ separate pavilion.
The Saudi pavilion would represent the country’s tourism and heritage identity using interactive presentation technologies with videos and photos. It will also feature Saudi sites listed by UNESCO as World Heritage Sites.