SITE launched a new sustainability report guide on Earth Day

Published on April 22, 2024

SITE is excited to unveil the debut of a fresh sustainability handbook, primarily centered around the European Union’s latest Corporate Sustainability Reporting Directive.

Supported by the SITE Foundation, this endeavor spearheaded by industry luminary Bruce Bolger stands as a pioneering resource tailored expressly for MICE professionals.

In light of the escalating focus on sustainability within the realm of business travel, Bolger’s initiative arrives at an opportune moment. Offering insights and analysis on the new reporting criteria outlined by the EU’s Corporate Sustainability Reporting Directive (CSRD), this guide promises to be a valuable asset.

“The recently enacted CSRD will, over time, change the competitive landscape in business by introducing a new level of transparency in the way organizations manage their customers, employees, supply chain and distribution partners, communities, and the environment,” said Bolger, founder of the Enterprise Engagement Alliance. “Because most MICE programs are planned years in advance, it will be important for program planners to start taking into consideration provisions of the law now.”

Bolger’s guide delves into the implications of the EU CSRD for incentive travel planners and various industry stakeholders. Furthermore, it encompasses segments dedicated to optimal sustainability marketing strategies, along with recommended frameworks for CSR reporting and incentive program structuring.

Made accessible for free online, this guide owes its availability to the gracious backing from the SITE Foundation. The foundation consistently champions initiatives developed and steered by its members on an annual basis.

“We’re seeing increasing demand for more sustainable practices from all parts of the incentive travel industry,” commented SITE Foundation President Stan Hershenow. “Supporting projects like this one are what make SITE — and its Foundation — an invaluable resource, for both our members and the industry at large. We’re proud to showcase the knowledge and expertise of our members as just one of many benefits SITE Foundation delivers.”