Smog compels travelers to shift their attention from Delhi to beach side destinations

Friday, November 12, 2021

Industry experts have recently said that in north India, the seasonal rise in the levels of air pollution has activated a new phenomenon of ‘escape’ travel. Normally, this trend sets in the winters when pollution level rises in the air, creating smog all over north India, especially Delhi-NCR.

Stubble burning, air pollution from vehicle and smoke emitted by burning crackers creates smog. This condition gets additionally aggravated by meteorological activity during this period.

Due to this situation, the resident’s outbound thrust to the areas close to beaches and greener places gives rise to this travel trend.

Due to this trend, Goa, Andaman and Lakshadweep gain traction, and Delhi-NCR lose out on visitors.

“Apart from trips to hometowns, we are also witnessing a trend of ‘escape’ tourism in metros like Delhi, where increasing pollution levels have tourists flocking to destinations like Goa in search of fresh air,” IANS quoted Aloke Bajpai, Group CEO & Co-Founder, ixigo.

“We have seen an increase of 55-60 per cent in search queries for beach destinations like Goa and Andaman for travel in the first week of November,” he added.

To quote Rikant Pittie, Co-Founder, EaseMyTrip told IANS, “A new trend has been emerging where people are escaping from their residence cities when these cities face natural or man-made calamities or concerns like air pollution.”

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