Published on : Tuesday, February 26, 2019
“The Swiss Winter is in these days in India and around the world in the shop window,” says André Aschwanden of Switzerland tourism. And all this without his marketing organization’s assistance, such as the speaker guaranteed. The pleasure is double, due to the fact that the Swiss Winter is the Indian guests, a less preferred time of the year. Four out of five Indian guests will go to Switzerland during summers.
The hope of the marketer:
Many Indian wedding companies, the move your Party to a holiday destination in the snowy Swiss Alps. Out of these, hotel operators, mountain Railways and Restaurants, not to benefit the sales of the Swiss lift thanks to the Indians. The Lufthansa subsidiary joins with Zurich nonstop to New Delhi and Mumbai.
Already in Switzerland, the Indian guests are in high demand. A quick look at the figures of numbers of the Federation: In the last few years, 800’000 hotel nights went well on the account of the Indians. “Since 2014, the market in India is growing continuously, and even in the two-digit percentage range,” adds tourism marketers Aschwanden.
As per a study by Hotellerie Suisse, India is one of fastest-growing travel Nations world over. Approximately 30 million Indians can have the funds for a holiday trip and spend per person per year, the equivalent of 10’000 Swiss francs. In Switzerland, they are the major spenders in terms of foreign guests. On average, Indians spend almost 310 Swiss francs per day. Deeper in the pockets, only tourists from the Gulf States, China, and Southeast Asia.