In collaboration with ProColombia, the Latin American Travel Association (LATA) conducted its inaugural travel agent training as part of its engagement strategy. The successful event welcomed 49 agents, providing them with interactive training to enhance their knowledge of Colombia’s tourism offerings and effective selling strategies for their clients.

The Latin American Travel Association (LATA) unveiled further details of its flagship event, LATA Expo 2021, which is being planned around the core theme of “Ready for Restart”. Last month, the organisation announced that the largest business-to-business trade show in Europe …

The Latin American Travel Association (LATA) has announced that the 2021 edition of its flagship event, LATA Expo, will now go ahead in a virtual format rather than the live event originally planned. LATA also confirmed that LATA Expo 2022 …