Qantas Airways and Virgin Australia secure top safety spots for 2026, enhancing tourism appeal to Australia. High rankings drive traveler confidence globally.

Tourism Australia expands the Aussie Specialist Program into Vietnam to enhance Australian tourism. This move capitalizes on a 37% growth in Vietnamese visitor arrivals since 2019.

Vietnam has become a key focus for Tourism Australia as the organization launches its Aussie Specialist Program (ASP) to enhance sales knowledge and promote Australian destinations.

Tourism Australia is making bold strides in attracting Indian travelers, one of its fastest-growing markets, by combining the power of influencer marketing and the emotional pull of cricket.

Tourism Australia’s “G’Day Dogs” food truck in New York offers Aussie hot dogs and a chance to win a $20K trip to Australia. Visit from Oct 16-19.

Lake Macquarie’s Action Fest promises thrilling events with boat races, surfing, and family entertainment, driving tourism and excitement in the region.

Despite a surge of Aussies visiting China, Australia struggles to attract Chinese tourists back. A multi-billion-dollar issue, with new efforts to boost tourism.

Nigella Lawson partners with Tourism Australia to boost UK tourism with a campaign that highlights Australian cuisine, landscapes, and vibrant culture.

Tourism Australia with its new campaign generates over $56M in earned media value in just three weeks, marking a start and setting the stage for future growth

The Mumbrella Travel Marketing Summit in Sydney on 28 August 2025 will explore strategies for travel marketing including AI sustainability partnership trends