Recently, Senator the Hon Don Farrell, Australia’s Minister for Trade and Tourism, unveiled a new business events data dashboard developed by TRA to enhance understanding and strategic planning for business events travelers. This initiative underscores the ongoing importance of business events to Tourism Australia, with the latest figures indicating a significant contribution of $20.9 billion to the Australian economy in 2023.

EarthCheck, in association with Tourism Australia, have revealed two new communication guides for operators of tourism, hospitality and destinations. The Sustainability Storytelling instructions are intended to support consumers in efficiently communicating their sustainability determinations to worldwide viewers through marketing and …

After welcoming a constantly increasing number of tourists from China since the initial months of this year, the top tourism body of Australia is optimistic about an additional boost coming from China, its number one market, especially after the country …

Tourism Australia took credit of the huge news worth of England’s victory against Australia during the FIFA Women’s World Cup. The semi-final concerning the Matildas and Lionesses was recognized as a noteworthy moment within the World Cup to take advantage …

Tourism Australia held the 18th edition of its flagship trade initiative, Australia Marketplace India (AMI), in Bengaluru from 23 to 25 July.

Australia witnessed 3,75,500 tourists from India during the 12-month time ending May this year, exceeding the standards before the pandemic. This route is expected to linger and surpass the 4,00,000 number in traveler movement by the end of the year, …

The youngsters are being called rising stars from the Indigenous Football team of young women of Queensland who are playing kickabout on Gold Coast beach under a star-studded night sky. Damian Munday, chief executive, Queensland Indigenous Football, said that it …

After a couple of years of hybrid events it has been great this year to have ATE back to its traditional format on the Gold Coast and they can’t wait to work with Visit Victoria to deliver another amazing ATE in 2024.

Dreaming of a trip to Australia? Quickly purchase a deal at Virtual Travel Fair of Tourism Australia. It features special fares and discounts for various hotel, flight, tour, rentals, and experiences. This is the fourth edition of the extremely anticipated …

Tourism Australia is inaugurating a marketing campaign in China. China is reopening its borders. However, the COVID-19 testing requirements will continue to be followed as usual. The Australian tourism body is inaugurating a localized form of the ‘Don’t go small, …