Published on : Saturday, October 28, 2017
The North Olympic Peninsula tourism sector and the lesson associated with it: the Oregon visitors who mainly purchase products there are keen to buy Oregon-made items and keep repeating the same, as explained by the Travel Oregon CEO Todd Davidson.
At the first day of the Olympic Peninsula Tourism Commissionâ€™s 2017 Tourism Summit, Davidson was the main speaker hosted at the Vern Burton Community Center in Port Angeles. The summit ends today.
The Tourism Commission, the Port Angeles Regional Chamber of Commerce and the city of Port Angeles are the key financers of the summit.
As an after effect, the kind of gifts family and friends receive from Oregon visitors compel the recipients to buy such products made in the Beaver State, Davidson informed around 150 summit attendees.
â€œThey return home, and the product has become a promotion,â€ Davidson said, emphasizing Oregon cheeses, craft beers, wines and manufactured goods.
â€œThe impacts are so much more far-reaching than if you are just talking about direct economic impact,â€ he said in a later interview.
Over 31 percent visitors in a behavior survey mentioned that they bought Oregon products many times after returning home. More than 65 percent expressed that they did so a few times, he added.
â€œThey were more likely or much more likely to purchase Oregon products when they return home,â€ Davidson said.